KSP reports that 2012 has already shown a spike in motorcycle-related crashes with a 69 percent increase from 2011 for the same time period. For this reason, KSP has decided to utilize their best asset for reaching the public - social media. With over 40,000 followers on Facebook(c), 2,900 followers on Twitter(c) and an active YouTube(c), Flickr(c) and Blogger(c) account, the agency plans to blast out motorcycle safety messaging via these platforms.